August - 2016

Ava Sakowski Marketing

Are you spending too much money for paid advertising?

Are you spending too much money for paid advertising?

When was the last time you went through all of your marketing and advertising expenses? When was the last time you evaluated the effectiveness of your current marketing programs. Marketing and advertising has changed so much even in 2 years, 5 years. Internet marketing is so complicated. It is complicated because it is complicated but it is also this way because there are a ton of folks out there that have figured our ways to make money on line. These folks do not have you

What would you expect if you had your own in house marketing department?

What would you expect if you had your own in house marketing department?

Most small business owners handle all their own marketing along with the 100s of other tasks that it takes to run their business. Most small business people get their marketing information from outside sources that may not have their best interest in mind. Most marketing consultants have their own best interest in mind depending on what they want to sell. If you have your own trusted consultant, you can discuss your concerns and goals openly and map out ways to get that don

The Power of Reviews for Businesses & Consumers.

The Power of Reviews for Businesses & Consumers.

You woke this morning, and you did business with people in some capacity. They either did a stellar job, and your life went the way you planned today, or things went awry. Marketing Managers know that the most critical thank you business can get is a great review. I have found in my research that most of the established companies have ZERO to two reviews despite years in business, despite 100s of happy clients. The only time they pay attention is if someone puts a negative re

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